In class yesterday the presentation talked about pop ups and that there’s a popup for everyone. I never knew that the internet would remember what you type and come up with ads. No wonder there is always an ad about what I’m looking for but I usually don’t click on those because of the asterisk at the bottom of the ad. Also the part of the presentation about invideo advertising, I had never noticed those before. Maybe I’m too focused on the video but I never know those ads can expand. I saw an article by Kevin McGill about online advertising at http://multichannelmarchnt,com/webchannel/email/econundrum.
The article basically was about the cost of different types of advertising. The prices per article is as follows:
Email - average cost less than $7
Banner Ads - cost of $71.89
Paid Search – cost of $26.75
Affiliate market – cost of $17.47
Based on those prices I would choose email as my #1 type of advertisement. However according to the article, most advertisers like using banner ads. I would definitely use email because logically even if email is 10x less effective, I would be paying the same amount as using one banner ad.
1 comment:
HOw much price transpancy is there on eBay? In terms of price information who has more: the buyers or the sellers? Will the side that has more information make more profit? Why?
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